Embassy Sites Need Revamp

I randomly decided to check out the U.S. Embassy in Egypt’s website. It looks functional and not really different than any embassy website I’ve visited…but that’s the problem. In a region where U.S. foreign policy is generally unfavored or misunderstood, shouldn’t there be a “full court press” effort to create a really engaging, interactive site that represents the dynamic and creative society that’s present in this country? This site just seems totally stale and unimaginative. How about we put the legions of graphic designers, artists, creative thinkers and marketing wizards at our disposal to create a 21st century site in every country that’s a priority to American interests? But hey, at least the Egypt site is advertising the Rat Pack Tribute Show (with showgirls dancers) – hmm, perfect use of our public diplomacy budget!